Web copywriting – Azelis.com

6 January 2011

We've just completed a major piece of work helping Europe's leading chemical distribution company to create a new website at www.azelis.com.

An aggressive acquisition strategy has seen 36 separate European ingredient and chemical companies come together under the new brand, Azelis. Our job was to create all the web content for the new site, working from capability and product information from the separate companies in over 20 countries across Europe.

The sheer volume of highly technical data covering subject areas from pharmaceuticals and polymers, to food, health and animal nutrition, represented a major challenge. With extremely tight timescales and source material in various languages, this was a very complex piece of web copywriting, completed on time for a first of January launch.

If you’re interested in different types of road salts, health and beauty formulations or metal working fluids, the antwords team are now experts.

: Web & e

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